THE ZOO KZEW RADIO PROJECT

I prefer all cotton on t-shirts. Can you do some with the old KZEW logos?

Yes, cotton is king. We need to do more cotton versions.

I have been avoiding the old logo on merchandise because several other vendors already sell them and my plan is to build the new logo as the brand (to carry the legacy station into the future). But I do realize that selling the old logo would be beneficial financially for the station.

I wonder if we did the old logo on the front and the new logo on the back if that would work? If not perhaps just thezoorocks.com text under the old logo?

Old logos include the first logo (which we do sell now and the latest logo (think beginning to the end). But I think you are talking about the 80s winged Zooloo right?

We can also personalize the merch so that could make shirts unique.

I know lil' of marketing...but I know what I like and I really like most all the variations of the original ZOO FREAK stickers -- I can run with most anyone of the old logos with thezoorocks.com below -- like your thought on one on the front and one on the back (maybe both with your thezoorocks.com) -- I personally was a big fan of the various special ZOO stickers that were put out when certain artists were coming to town -- Rock On Wildcard!!

Happy to donate some design time if needed on any new merch art if needed, Wildcard. Lots of Photoshop and Illustrator experience but I'm not very creative.

In other words, if you have the idea, I will volunteer to turn it into production art if you have the need.

That would be awesome! I'll ping you offline and we can chat. Any help is appreicated!

I like the strategicly placed QR code so people can see how easy it is to listen..

Yes, QR codes do help!

would love to see the 1983 gold logo!
thank you Peace.

I love stuff with the old logos, too.
That said, I support the position that all shirts should include the current web address either under an old logo or at the very least on the back of the shirt to drive interested parties to the modern iteration of the station.

This is a tough decision.

Part of me wants to hold on to the past, but I know deep down that moving forward with the new logo is the path we have to take.

There are already many online sellers offering the classic old KZEW T-shirts. Competing with them feels pointless for us at this stage. We still have some of the original Zooloo designs — and those will always hold a special place as our true beginning. But endlessly rehashing the countless variations from over the years is a well-worn path we’ve already traveled.

To survive and truly leave our mark on today’s world, we must evolve.
Just like the Phoenix, we will rise from the ashes — reborn, fresh, and renewed.

With that in mind, please keep sharing your ideas on how we can incorporate the new logo into anything you’d like to see branded.

And thank you — all of you — for being here and making this possible.