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Ideas for new ZOO Gear?

Posted by: Wildcard ZOO FREAK on 3/24/2026 8:57 AM

Hey Zoo Freaks, we are going to design some new shirts, caps, koozies, etc. for the upcoming summertime.

We are looking for ideas. They can be brand new, designs or changes to what's in the shop right now.

Also think about the type of material. Some are dry-wick, blends, and straight up cotton. Long and short sleeve.
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Added by Angela ZOO FREAK

I prefer all cotton on t-shirts. Can you do some with the old KZEW logos?
Added by Wildcard ZOO FREAK

Yes, cotton is king. We need to do more cotton versions.

I have been avoiding the old logo on merchandise because several other vendors already sell them and my plan is to build the new logo as the brand (to carry the legacy station into the future). But I do realize that selling the old logo would be beneficial financially for the station.

I wonder if we did the old logo on the front and the new logo on the back if that would work? If not perhaps just thezoorocks.com text under the old logo?

Old logos include the first logo (which we do sell now and the latest logo (think beginning to the end). But I think you are talking about the 80s winged Zooloo right?

We can also personalize the merch so that could make shirts unique.
Added by Outlaw X ZOO FREAK

I know lil' of marketing...but I know what I like and I really like most all the variations of the original ZOO FREAK stickers -- I can run with most anyone of the old logos with thezoorocks.com below -- like your thought on one on the front and one on the back (maybe both with your thezoorocks.com) -- I personally was a big fan of the various special ZOO stickers that were put out when certain artists were coming to town -- Rock On Wildcard!!
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