So Alive

Love and Rockets

The Zoo Crew is spinning the sultry track "So Alive" by Love and Rockets, a standout from their 1989 self-titled album, and the Zoo Freaks are surely vibing to its hypnotic groove. This song, a surprise hit, climbed to No. 3 on the Billboard Hot 100 and held the No. 1 spot on the Modern Rock Tracks chart for five weeks, making it the most successful modern rock song of 1989 in the U.S. Its T. Rex-inspired sound led Billboard to call it the "best T. Rex tune that Marc Bolan never wrote." The track’s creation was a magical moment for the band, as guitarist and vocalist Daniel Ash shared in a Songfacts interview. Inspired by a mysterious woman he saw at a party, Ash was struck by an intense, almost otherworldly connection, though he never approached her due to being married. With just an opening line and two chords, he crafted the song in an hour, and the band recorded it in a single day, with backing vocals added the next, capturing a "Walk on the Wild Side" vibe with singers Lorna Wright, Sylvia Mason-James, and Ruby James.

Another layer of trivia comes from the song’s lasting impact and recent celebrations. In 2024, coinciding with the 35th anniversary of "So Alive," Beggars Arkive released a limited-edition remix EP featuring versions by The Crystal Method and D.J. K, available on clear picture disc. The song’s allure persists, with fans on Reddit describing it as "smooth yet a little haunting," blending new wave and synth-pop with a dark, atmospheric edge. Posts on X from DJ Jake Rudh in 2021 and 2022 highlighted the song’s release, underscoring its enduring place in alternative music culture. The music video, directed by Howard Greenhalgh, added to its mystique, amplifying the song’s sensual and shadowy vibe.

Love and Rockets formed in 1985, rising from the ashes of the influential gothic rock band Bauhaus. After Bauhaus disbanded in 1983, vocalist Peter Murphy pursued a solo career, while Daniel Ash (vocals, guitar, saxophone), David J (bass, vocals), and Kevin Haskins (drums, synthesizers) came together to explore new sonic territories. Before Love and Rockets, Ash and Haskins experimented with Tones on Tail, a project that blended post-punk with eclectic influences between 1982 and 1984. Named after the alternative comic book series by the Hernandez brothers, Love and Rockets fused underground rock with pop sensibilities, becoming early pioneers of alternative rock. Their debut single, a cover of The Temptations’ "Ball of Confusion" in 1985, set the stage for their genre-pushing sound, which evolved through seven studio albums until their initial breakup in 1999. The band briefly reunited in 2007 for live shows and again in 2023 for a U.S. tour, including a performance at the Cruel World Festival, their first in 15 years.

Fans can connect with Love and Rockets through their official Facebook, Instagram, and X accounts, where updates on tours and releases keep the community alive. The band’s Bandcamp page serves as a hub for music and merchandise, including the 2002 reissue of their self-titled album. Fan-driven spaces thrive online, such as the Love and Rockets Fan Group on Facebook, where Zoo Freaks and others share memories, bootlegs, and appreciation for the band’s catalog. Another fan site, Discogs, offers detailed discographies and community discussions, perfect for collectors hunting rare vinyl like the "So Alive" picture disc. These platforms keep the spirit of Love and Rockets burning bright for new and longtime fans alike.


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